JOB TITLE | Graduate Marketing Executive | ||
DISCIPLINE | Marketing | Date last written (if known) | 30 January 2024 |
SUB-DISCIPLINE | Marketing | CONTRIBUTION | Junior |
LOCATION | Gaborone |
ABOUT LEVERAGEPOINT
Leverage Point is an innovative software development company specializing in cutting-edge solutions for businesses across various industries. With a commitment to excellence and a passion for technology & Innovation. We are at the forefront of creating and providing software products and services that empower our clients to achieve their goals.
PURPOSE OF THE ROLE
We are seeking for a talented and driven Graduate Marketing Executive to join our team. The Marketing Executive will ensure that all marketing operations are successful in meeting the goals set by management. As a Graduate marketing Executive, you will be working closely with our Business Development and Sales team to develop and executive various marketing activities and campaigns.
PRIMARY RESPONSIBILITIES
- Contribute in the implementation of marketing strategies and campaigns across various channels, including social media, Email marketing and digital advertising
- Support the marketing manager in overseeing the department’s operations
- Develop a marketing and branding strategy for approval by management
- Organize and attend marketing activities or events to raise brand awareness
- Assist in the development of marketing collateral such as brochures, presentations and promotional materials
- Collaborate with sales and business development to ensure consistent and effective messaging
- Drive marketing campaigns that contribute to achieving sales targets
- Conduct market research to identify opportunities for promotion and growth
- Liaise with stakeholders and vendors to promote success of activities and enhance the company’s presence
- Support the organization and coordination of events, trade shows and conferences
- Collaborate with managers in preparing budgets and monitoring expenses
KNOWLEDGE & SKILLS/MINIMUM JOB REQUIREMENTS:
EDUCATION & QUALIFICATIONS
Bachelor’s Degree in Marketing, Business, or a related field.
EXPERIENCE & SKILLS
- Excellent knowledge of MS Office
- Knowledge of social media platforms and digital marketing strategies
- Ability to supervise, delegate, and develop capacity
- Ability to perceive and ameliorate conflict and tension.
- Creativity and commercial awareness
- Strong written and verbal communication skills
- A team player with a customer-oriented approach
- Excellent organizational and multi-tasking skills
NB: Please make the submissions to recruitment@leveragepoint.co.bw and ensure that you have included the job title on the “email subject”.