Graduate Marketing Executive

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JOB TITLEGraduate Marketing Executive
DISCIPLINEMarketingDate last written (if known)30 January 2024
SUB-DISCIPLINEMarketingCONTRIBUTIONJunior
LOCATIONGaborone
ABOUT LEVERAGEPOINT

Leverage Point is an innovative software development company specializing in cutting-edge solutions for businesses across various industries. With a commitment to excellence and a passion for technology & Innovation. We are at the forefront of creating and providing software products and services that empower our clients to achieve their goals.

PURPOSE OF THE ROLE

We are seeking for a talented and driven Graduate Marketing Executive to join our team. The Marketing Executive will ensure that all marketing operations are successful in meeting the goals set by management. As a Graduate marketing Executive, you will be working closely with our Business Development and Sales team to develop and executive various marketing activities and campaigns.

PRIMARY RESPONSIBILITIES
  • Contribute in the implementation of marketing strategies and campaigns across various channels, including social media, Email marketing and digital advertising
  • Support the marketing manager in overseeing the department’s operations
  • Develop a marketing and branding strategy for approval by management
  • Organize and attend marketing activities or events to raise brand awareness
  • Assist in the development of marketing collateral such as brochures, presentations and promotional materials
  • Collaborate with sales and business development to ensure consistent and effective messaging
  • Drive marketing campaigns that contribute to achieving sales targets
  • Conduct market research to identify opportunities for promotion and growth
  • Liaise with stakeholders and vendors to promote success of activities and enhance the company’s presence
  • Support the organization and coordination of events, trade shows and conferences
  • Collaborate with managers in preparing budgets and monitoring expenses
KNOWLEDGE & SKILLS/MINIMUM JOB REQUIREMENTS:
EDUCATION & QUALIFICATIONS

Bachelor’s Degree in Marketing, Business, or a related field.

EXPERIENCE & SKILLS
  • Excellent knowledge of MS Office
  • Knowledge of social media platforms and digital marketing strategies
  • Ability to supervise, delegate, and develop capacity
  • Ability to perceive and ameliorate conflict and tension.
  • Creativity and commercial awareness
  • Strong written and verbal communication skills
  • A team player with a customer-oriented approach
  • Excellent organizational and multi-tasking skills
Job Category: Marketing
Job Type: Full Time
Job Location: Gaborone
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